Posts Tagged ‘Demand Generation’

Marketing Automation Systems and Software Packages

Marketing Automation is the name that is assigned to any software platform that is created to help marketing groups and departments simplify their processes through automating tasks that are repetitive. The employees of consulting firms, marketing departments, and marketing groups all gain important time in specifying both outcomes and criteria for processes and tasks that are subsequently understood, stored, and carried out by the program in question. This greatly reduces man made mistakes and boosts efficiency of the tasks being